
The exclusive launch event gathered around 150 invited guests, including senior executives of Nirvana Asia Group, Chief Business Development Directors, and Business Development Directors, representatives from technology partner AISpaceX, and media representatives — all present to witness this historic moment.
35th Anniversary Milestone – Passing on Love Through Technology
Since its founding in 1990, Nirvana Asia Group has remained committed to its mission of passing on love, guided by the core values of “people-first and customer-centricity”, while continually crafting heartfelt and meaningful bereavement services.
As the company celebrates its 35th anniversary, it embarks on a new chapter, embracing the future with the same passion as it did since it was first established. With the fusion of technology and humanity, Nirvana Asia introduces “EternA.I.”, an AI farewell experience built upon the theme of love. Notably, the term “AI” (Artificial Intelligence) is also a homophone for “爱” (love) in Chinese — a poetic reminder that through AI, love is given deeper emotional resonance.
This groundbreaking innovation not only showcases the power of technology, but also reflects the company’s reverence for life and commitment preserving the timelessness of love. It allows love to transcend the boundaries of partings, and allowing final goodbyes to be expressed in deeply personal, meaningful ways.
First AI-Enhanced Farewell Ceremony Debuts – A Touching Tribute Enhanced by Technology

The moving scene brought many attendees to tears, capturing how AI can fill the emotional gap left by sudden loss — conveying love that was never spoken, transforming grief into comfort, and helping families move forward in life with the wisdom and good intentions of the departed.
At the Core of AI: Not Just Technology, but Emotional Warmth
The true value of the AI farewell lies not in the technology itself, but in the emotional resonance it brings. While many may see AI as cold or impersonal, Nirvana believes that technology can be used to preserve and emphasise love.
In today’s digital age, the public should not passively accept new technologies, but instead actively explore and leverage them to break new ground. Nirvana emphasizes that technology is not meant to replace traditional rituals, but rather to enhance and preserve them — using innovation to carry forward cultural heritage and human connection.
A Visionary Partnership with AISpaceX: Shaping the Future of Bereavement Care

Upcoming AI innovations include:
- AI Brand Ambassador (Digital Human):
Nirvana’s exclusive digital figure who shares bereavement knowledge and promotes Chinese cultural heritage. - AI Assistant:
Records important dates and preferences of clients’ ancestors and provides timely reminders to agents for more personalized follow-up and service. - AI Mobile Application:
Integrate the system to recommend suitable services and products based on the customer’s religion, culture and preferences, so that customers can easily make a booking for the “Memorial Dedication” proxy representative worship service or order joss paper products. - AI Memory Keeper:
Collects stories, life mottos, and memorable moments from the client, forming a digital legacy to pass down to future generations. - AI Ritual Robot:
A smart, interactive assistant stationed at memorial parks to guide visitors through rituals — from reciting sutras and lighting incense to navigating the grounds.
AISpaceX is a forward-thinking Malaysian AI technology company specializing in digital humans, speech synthesis, and intelligent interaction. With a presence across China, Singapore, Hong Kong, Taiwan, Dubai, and Europe, it serves industries including banking, real estate, and technology.
Beyond its technological prowess, Nirvana Asia Group resonates deeply with AISpaceX’s vision of using AI to empower emotional connection and enrich society. United by a shared purpose, both companies are working hand in hand to transform how technology can support love, remembrance, and cultural continuity.


Nirvana Memorial Park: Choosing my final resting place
Nirvana Memorial Park: Choosing my final resting place Have you given thought about where you will be laid to rest after you depart from this life? Would you prefer your remains to be buried, or be eternally remembered at a grand and dignified hall of a columbarium?...
Pet Funeral Guide Malaysia
Funeral Arrangements for Pets in 2021: A Guide There’s nothing quite like the special bond we share with our furry companions. They’ve been with us, provided much joy and comfort for us, accompanied us through dark times and shared many happy moments with us. When the...
Is there need for Nirvana Life Plan Funeral Arrangement
Funeral Arrangements: Is There A Need for A Nirvana Life Plan? You might think, ‘When I go, I just go’, and I can leave all the other matters to my loved ones to take care of. Well, technically, you can, but you can also pre-plan what happens after you depart, right...
Why is Funeral Pre-Planning Important in Malaysia
Funeral Arrangements in Malaysia: Why is Funeral Pre-Planning Important. We often think it’s taboo to discuss death and after-life, and we think that when the time comes, someone will take care of our funeral matters. However, we all have given it some thought, how...
The Ultimate Guide to Funeral Arrangements in Malaysia
Losing a loved one is a distressing experience to deal with. This is because the passing of a dear friend or family member is something you can never truly prepare for no matter how much you try. Moreover, it can get a little confusing as well when you’re forced into...
Nirvana Malaysia: Engaging The Best Funeral Parlour Before Death
While death is still considered to be a taboo subject across many cultures or countries, we can also see a shift in perspective of people who’d choose to plan for their own funeral. This happens due to a variety of reasons, be it budgeting or convenience. This change...
5 main advantages of pre-planning
5 main advantages of pre-planning for yourself You assume financial responsibility of your own funeral When the unthinkable happens, the financial responsibility of your last rites now falls on your family. The average funeral is priced upward of RM20,000 excluding...
Why make offerings of light?
Why make offerings of light? In its most basic context, the act of making an offering in Buddhist tradition enables one to practice generosity in giving, to express gratitude and respect, and to contemplate on the life sustaining law of interdependence. In Buddhist...
The Feng Shui principles behind Sheng Ji
The Feng Shui principles behind Sheng Ji For the benefit of the layperson, the metaphysical art of Feng Shui can basically be divided into two; namely Yin House Feng Shui and Yang House Feng Shui. In a nutshell, Yin House Feng Shui is the practice of geomancy for the...
Ancestral Tablets
The significance of ancestral tablets Ancestor worship is a practice that occupies a supreme role in the religious and social life of Chinese society. Deeply rooted in the all-important virtue of filial piety, much of its associated rites have remained unchanged since...